Why Many Websites Don’t Produce Results
Is your website producing the results you want? If not, you may want to re-think your strategy because your site may have been created with the wrong vision. […]
Author: Tom McCracken
Posts by Tom McCracken
The Next Big Thing in Online Marketing
The next generation of websites will leverage intelligence from analytics and enable organizations to craft a new level of user experience, even personalized down to the individual. […]
Why Every Website Should Launch Early, Launch Often
At LevelTen you’ll often hear the phrase “Launch early, Launch Often” thrown around. It’s a mantra that we have adopted for our working lives. Maybe you have heard the phrase yourself, but wonder what it means, or why it should apply to you. Allow me to break down this philosophy for you. […]
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People don’t plan to fail, they fail to plan. No wait, they do plan to fail.
What is the purpose of website planning?
That’s not meant to be a rhetorical question. Think about it. Write down your answers. […]
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LevelTen Wins W3 Award for Work on Caris Life Sciences
It is with great pleasure that I announce a recent win for the team at LevelTen. We were informed today that we have officially won a silver W3 award for our design work on Caris Life Sciences! For those keeping score, this marks LevelTen’s 3rd W3 win in the last four years. […]
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What the Drupal Community means to me…now
I just finished watching James Walker’s “Why I Hate Drupal” presentation on the flight back from DrupalCon DC. The presentation was a perfect exclamation point to the clarity I received about Drupal this week. […]
The LevelTen Solution to Problem Solving
For years the advice I gave new consultants about problems solving is this:
Make sure you thoroughly define the problem. A problem well defined is half solved.
Never present a problem to a client without a solution. Nobody likes problems, everybody likes solutions. […]
The Next Phase…
During the summer of 2006 LevelTen reached a maturation point and officially entered our next phase of growth and wow is this phase proving to be double the challenge, double the fun. […]